🌍 Market Size & Opportunity

📊 TAM — Total Addressable Market

India’s real estate sector is massive, valued at over ₹300+ Lakh Crore, making it one of the largest and fastest-growing markets in the world. Globally, this number soars to $326 Trillion based on 2023 data, showing how deeply embedded real estate is in global wealth structures. But traditional real estate remains largely offline, illiquid, and limited to wealthy individuals and institutions. This creates a significant opportunity for digital-first platforms to bridge the accessibility gap. Even capturing 1% of the global real estate value through tokenization would unlock a $3.2 Trillion market, offering scalable potential that rivals other asset classes like stocks or gold. In India alone, urbanization, middle-class growth, and changing investor behavior are fueling interest in fractional property investment. The size of the total addressable market includes residential, commercial, and rental segments, across metros and Tier 2/3 cities. More importantly, younger demographics are now viewing real estate not just as shelter but as a wealth-building tool, if made accessible. Platforms like Shrevia can tap into this shift and reshape participation from limited, offline investment to democratized ownership. The TAM represents what’s possible the full breadth of the opportunity. It includes everyone who wants to invest in real estate but couldn’t because of financial, legal, or technical barriers. As tokenization and digital onboarding gain traction, the lines between traditional and digital property ownership will blur, making this ₹300+ Lakh Cr market ripe for innovation, disruption, and broad participation.

🌐 SAM — Serviceable Available Market

While the total real estate market is vast, not all of it is immediately reachable. That’s where the Serviceable Available Market (SAM) comes in it focuses on the segments Shrevia can realistically serve right now with its current product, tech stack, and operational scope. At present, this includes residential flats, rental homes, and villas that are ready for occupancy or investment. These are properties that appeal to both urban professionals and remote investors, especially those looking for rental returns and capital appreciation. Our key audience includes NRIs, millennials, and mid-sized landlords. NRIs are actively seeking compliant and tech-friendly ways to invest in Indian real estate without the headaches of paperwork and local management. Millennials, on the other hand, prefer digital-first assets that are liquid, transparent, and affordable which traditional property models rarely offer. Mid-sized landlords represent a new class of investors who are shifting from old-school renting to fractional, diversified ownership. Geographically, Shrevia is focused first on India, where regulation and consumer familiarity make rollout faster. However, there’s strong secondary potential in NRI-heavy corridors such as the UAE, Singapore, and eventually in US and EU cities with high Indian diaspora interest. These markets share a common pain point people want to invest in Indian real estate without middlemen or manual work. The SAM reflects who we can serve efficiently today and in the near term. It gives us a realistic picture of where demand already exists and how Shrevia can capture that demand by solving known problems through simplicity, speed, and verified access. This focused approach makes our model sustainable, impactful, and scalable without overextending our reach.

🚀 SOM — Serviceable Obtainable Market

The Serviceable Obtainable Market (SOM) reflects the actual, achievable market share that Shrevia aims to capture within a defined timeframe. It combines business realism with high ambition, breaking down how we plan to grow in phases over the next five years. Rather than chasing massive numbers from day one, Shrevia is focused on strategic expansion backed by technology, investor demand, and regulatory alignment. In Year 1, our focus is on building trust and proving product-market fit. The target is to tokenize ₹500 Cr worth of properties and onboard 1 lakh+ verified investors. This early phase will prioritize awareness, investor education, and onboarding high-quality properties that appeal to young professionals and NRIs. By Year 3, we aim to cross ₹5,000 Cr in tokenized properties with over 10 lakh users participating in real estate ownership through Shrevia. This will be possible through advanced features like SIPs, automated rentals, P2P exchange, and liquidity tools making us the go-to platform for everyday real estate investing. By Year 5, the target is to reach ₹40,000 Cr+ in real estate assets under management, backed by over 1 crore users and more than 10,000 verified properties. This will position Shrevia as a dominant player not just in India, but also among NRI investors abroad. SOM helps the team stay aligned on what’s possible with the current resources, roadmap, and partnerships. It also sets clear milestones for scaling revenue, inventory, and user base. Rather than aiming at abstract potential, we are building a measurable path to success focused on depth, quality, and retention. This clarity keeps growth structured, capital-efficient, and user-centric.

📈 Market Growth Drivers

India’s real estate market is evolving fast, driven by digital transformation, changing investor behavior, and rising demand for passive income. Several key factors are converging to create a perfect launchpad for platforms like Shrevia to thrive in the years ahead. One of the biggest growth drivers is the surge in demand for low-entry real estate investments. Earlier, owning property was reserved for the rich, but the new generation of Indians is seeking accessible, fractional ownership that doesn’t require lakhs of rupees or years of saving. Millennials are also rejecting traditional investment methods. They want liquidity, mobile-first experiences, and full transparency exactly what Shrevia delivers. Old models like REITs are seen as boring, rigid, and difficult to personalize. Investors today want something dynamic, where they can choose specific properties, track real-time earnings, and manage everything from their phone. That’s why property tokenization is gaining rapid traction, especially among digital-savvy users. Another powerful force is the rise of NRI interest in Indian real estate. Many NRIs want to invest back home but find it hard to manage properties remotely. With platforms like Shrevia offering verified assets, secure ownership, and automated income, NRIs now have a reliable bridge into Indian property markets without dealing with brokers or legal hassles. On top of this, the general fatigue with paperwork, black money concerns, and outdated offline processes has pushed investors toward cleaner, regulated, tech-driven platforms. People no longer want uncertainty or under-the-table transactions. They want structure, visibility, and smart returns. All of these drivers make it clear the market is hungry for change, and the timing is right. Shrevia isn’t just entering the market; it’s shaping what the future of property investing looks like.

What Shrevia Stands For